Media blog 1 (Mr Halsey)

Introduction to Feminism 1) To prevent sexism and harassment on women and how nobody takes the issue seriously or doesn't want to talk about it. 2) Everyday Sexism links to Post-feminism as it shows how women are equal with men in our current day society however she also shows how violence against women in the UK is still prominent, examples given are Over 2 women killed every week by a current or former partner, 400,000 women are sexually assaulted per year, one rape every 7 minutes. 3) Technology is essential to the success of Everyday Sexism as it allows women to voice their opinion and also makes it easier for people to come across the more easier.] 4) The future of feminism is need as long as women are not viewed as being equal to men and changes are already made in our current day society. The Fourth Wave:  1) Feminism is often divided into ‘waves’ to explain the cultural context in which  they began. The ‘first wave of feminism’ began in the late 1

MIGRAIN: Feminist theory 1) The article focuses on post feminism and how it is represented in the media. One of the examples given is a TV show called Pan Am which aired on BBC 2. One of the ways post feminism represented in the TV show is by using the song "Independent Women" which reinforces post feminism. Another way post feminism is reinforced through the media is Beyonce's video for the song "Why Don't You Love Me? ", in which she dresses up in housewife clothes from 50's which she uses to contradict the idea of a housewife and paints the idea of a independent women.  2) Pan Am and Beyonce's video for "Why Don't You Love Me? ". 3) The text's show a need for feminism by using female actor in the TV show Pan Am and how they face sexism. This faces issues that feminism wishes to stop and prohibit. 4)  Nostalgia- A sentimental longing for the past, often only remembering the positives of the time. Patriarc

MIGRAIN: January assessment learner response 1) WWW: This is frustrating because you actually raise some interesting points in Q2 + Q3 but simply don't have the knowledge or theory to back it up. This needs to be a serous wake-up call if you intend to complete the two-year A Level and achieve any kind of grade. EBI: Did you complete the original work to any kind of standard? Revise  ownership +  control, PSB, audience theory. Cultivation theory is in the question... you don't mention it. 2) In Q1 I didn't include the strategies in which businesses can maintain control and maximise profits but rather made my own points which the question didn't ask.  In Q2 I didn't include an in depth argument for the for and against for both sides which wouldn't allow me to answer the question fully. In Q3 I didn't not include and explain Cultivation theory. 3) On a scale of 10, my preparation and revision for this test was somewhere around 1-2.

Brand Values Apple:   One of the brand values of Apple is Self-importance and Pride. This can be shown in one of Apple's advertising slogans which is "Think different". This makes the viewer think that Apple is something that is distinct and separate from different brands such as Samsung or HTC. Also they make it seem as though the customer is doing something different and unique by relating the Apple products to thinking differently. Also, another brand value of Apple is Rich and Luxurious lifestyle. Apple does this by making their products seem plain and ordinary which gives of the idea of simplicity.  Also, Apple products have a high-status in which people buy it because its popular and since it has such as a high-status and high-price, the customer feels as if they are rich or luxurious. Apple products are  simple so they appeal to the customer. Apple summed up in one word: Elegant Coca-Cola:

Audience Theory 2  1) Although social media can effect how we think or act to a certain extent it doesn't effect people to the point that they commit violent acts. This is because from the moment we are born, we are taught being violent is bad and we should keep our hands to ourselves which then allows the person to automatically know that inflicting harm is wrong regardless of social media. However examples of factors that do affect a person having violent desires or wanting to do violent actions are things such as upbringing, mental health and how they are as a person For anti-social behaviour, I don't think social media is fully social media. I think anti-social behaviours depend on the person and factors that also effect the person. Social media is very distracting and can possibly cause anti-social behaviour because the person would rather want to go on their social media rather than going outside and that does make sense but it shouldn't be used as a scapegoat

LR for Editing 3) I should have included a reverse shot when Gurpreet was taking to create the idea of a conversation between them happening and also should have focused on the continuity of the narrative. 4) The build up to the meeting was well done but I should have included a reverse shot and should have included more of the Gurpreet and Devesh talking to make the narrative and the video better. 5) the aspect of the editing that I found difficult was making sure not cutting when people are talking and I need to keep this in mind so that the video can appear better when I have finished editing.