The decline of print media

The decline of print media


1) Google has lead to the decline of the newspaper industry by taking billions of ad revenue from newspapers.

2) Newspaper companies made about $60 billion and Google took around $44 billion.

3) The 2000's.

4) No, I think that newspapers are a dying industry and Google is no way the cause of it. I would say younger people such as millennials or even generation z aren't really interested in buying newspapers as it is much easier to view a news on the internet rather than buying it physically. This obviously makes it hard for newspapers as they probably depend or even view their websites as one of the ways of protecting their industry and Google taking some of the advertising revenue is what should be expected of such a large and powerful company as it even does this to YouTube creator or content uploaders,many of are have ties to Hollywood.

 5) "You can’t single out Google just because it’s the largest digital company. Patch, for example, invested hundreds of millions into journalism in the US and continues to search for the model that will work going forward. There are many who are investing in the future of journalism." 

 I agree with this comment as even though Google is the largest digital companies and has a very powerful influence over many industries, it shouldn't be blamed as this is what any large conglomerate would probably do.

 "Obviously, Google is not to blame. I don’t think it’s about blame. I think the Internet is incredibly poorly designed. Rather than being free, everything on it should cost something in order to compensate creators. "

 I do not agree with this comment as one of the reasons why the Internet is one of the most influential inventions of all time is because a large quantity of the world's population is able to access it. Although, it might be a disadvantage to businesses on the internet as they aren't able to gain all of the ad revenue, Google and the Internet has allowed a large amount of people to come across that business which benefits the company as it allows them to be bigger. If they were to be a paywall on a website, it would probably prevent a large amount of people on accessing the Internet or even those individual websites. This might even prove annoying when simple things to view such as the news or articles might have a pay wall.
Ofcom report:

 1) UK adults get their news through TV.

 2) The popularity of newspapers is 79%, the internet is 64%, radio 44% and newspapers being the least popular coming with 40%.

 3) ABC1 socio-economic groups, EMG and younger people are likely to be the ones that use the newspapers the least and the most likely to use newspapers is people aged 65+.

 4) Newspaper brands that are popular news sources are "BBC One (62%), followed by ITV
(41%) then Facebook (33%). The BBC News Channel (26%), Sky News Channel (24%)
and BBC website/app (23%) are the next most popular sources."

 5) The "Circulation of national newspaper titles has decreased from almost 30 million in 2003
to 12.4 million in 2017."

 6) "Daily Mail (31%), Metro (23%), The Sun (21%) and The Mail on Sunday (20%)."

 7) The Daily Mail

 8) The most popular titles when print and online newspapers are combined start from:
Daily Mail
Guardian
Metro
The Sun
Daily Telegraph
Daily Mirror
The Times
London Evening...
Daily Express
i
Daily Star

Financial Times

 9) The i is less popular than the Daily Mail.

 10) 26%

 11) The Daily Mail has 29% of readers being male, 32% being female, 22% of readers being 16-24 and 37% being 65+, 31% are ABC1, 30 % being C2DE, 31% being EMG and 31% being Non-EMG.

 12) For the i, 7% are male , 6% are female, 11% are 16-24, 5% are 65+, 7% are ABC1, 4% are C2DE, 4% are EMG, 6% are Non-EMG.

 13) "two fifths (44%) of adults claim to consume news via social media.
Of these, three quarters (76%) claim to use Facebook for news nowadays, followed by Twitter (32%), then WhatsApp (22%) and Instagram (21%)."

 14) There is a decline in buying newspapers and there is an increase in viewing news on the Internet.

 15) The Daily Mail and the i can stay relevant by being available on the Internet so that they are more accessible.

Comments

Post a Comment

Popular posts from this blog

Mise en Scene analysis

Image
 Mise en scene analysis In this still image you see a man in a bus. The costume the man is wearing a black jacket, the colour black represented mystery, evil and death which can foreshadow what happens later to the man clarifying the shocked look on his face. In the image, the lighting is bright however as you move further away from the man it becomes blurry and harder to see. The blurring could link to how the character feels confused and astonished. The actor  in the image has a frightened and terrified expression on his face showing that he is terrified and is a state of panic and fear and also he is in a hunched position so that he can be avoid being seen which shows that he is uneasy, timid and reserved.  It looks like the character has dark rings underneath his eyes which could be the result of make-up which shows how the character is restless and is in a state of discomfort and uneasiness. The prop the character is holding is a pink jacket which he uses to hide and c
Read more

Daily Mail case study

Daily Mail case study 1) The front page stories on the September 21st edition of the Daily Mail is a news story about Meghan Markle and the other one is Theresa May trying to get strike a deal which allows the UK to leave the EU. 2) Meghan Markle, EU deal. 3) The front cover has been split into two stories covering Meghan Markle and EU deal. The part that is focusing on Meghan Markle uses a Sans Seriff font and is coloured in purple which has connotations relating to royalty which links to Meghan Markle as she is royalty herself. It also has a picture of Meghan Markle and her mother both appearing to be happy and smiling which gives a positive image towards the both of them. It also shows how the Daily Mail wants the audience to think a certain way when it comes to reading the news story on Meghan Markle as they use positive images which makes the audience think a certain way when reading the news story. The second news story about the EU deal uses black and white and us
Read more

News Story 3

Image
News Story 3 1 ) https://www.dailymail.news.uk/news/article-6232587/Knifeman-goes-rampage-stabs-commuters-east-London-train.html Knifeman 'goes on the rampage' on London train and stabs one person putting Hackney Central station on lockdown. 2)   3) I would consider this news story hard news as hard news tends to talk about politics, war , economics and crime and this would be considered crime. Also, the website uses a factual approach in which they explain the events and what happened . This also talks about a serious topic which is a knife man going on rampage which causing three people to be hurt and because of this I would consider this hard news. 4) This might appeal to an audience as it uses Familiarity and Surprise. Familiarity is used as it the incident occurred in the Hackney which is in the UK causing the audience who are predominantly UK readers to be effected more as it is closer to them. Surprise is used as this incident is indeed a surprise whic
Read more